Upland Software seeks a skilled Product Marketer to join their team. Below are the details you need to know.
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Remote Product Marketer needed in the US
Upland Software seeks a skilled Product Marketer to join their team. Below are details you need to know but first, who are Upland Software? Upland Software (Nasdaq: UPLD) is a leader in cloud-based solutions for digital transformation and is also an Equal Opportunity Employer.
Without regard to national origin, race, color, sexual orientation, gender, age, handicap, or any other legally protected status, all qualified applicants will be considered for employment.
You'll find a global culture of growth and opportunity at Upland Software and clever, creative teams who like collaborating to provide value for our customers. As we expand and modernize our workplace, our operational model will remain one that supports remote work.
We are enthusiastic. We are opportunistic. We take pleasure in what we do and like a challenge. If this is you, then you can work with Upland Software
Job description
Upland is searching for a gifted product marketer to join our team, which focuses on acting as the link between the marketing and product design teams.
The candidate's primary duty is to specify and put into practice the crucial buyer personas and drivers required to generate revenue for the BA Insight solution successfully.
The ideal candidate will have experience creating comprehensive product marketing solutions for well-known enterprise applications. Technical product knowledge, high creativity, and the capacity to use data to inform choices regarding the product marketing campaign are requirements for this role.
The ideal applicant should also know the pragmatic marketing framework, be devoted to fulfilling deadlines, and be detail-oriented. Upland is the best firm for you if you are an intelligent, dynamic person eager to advance your career and grow with a company.
Principal obligations
- Create thorough plans for product launches.
- Project-based management of interdepartmental obligations.
- Establish, carry out, and maintain pricing for associated goods.
- Keystone content creation with the support of the marketing and creative departments.
- Create downstream positioning and messaging for marketing content and sales tools.
- Create a campaign strategy and support content creation efforts.
- Create new ICP summaries and maintain current ones.
- Develop yearly and bi-yearly strategies with marketing assistance.
- Own facilitation of product sales, including demonstrations and presentations.
- Inform sales and marketing of critical internal developments.
Requirements:
- Bachelor's degree is necessary.
- 3–4 years of Bachelor's product marketing experience.
- 3–4 years of direct B2B product marketing experience.
Must-have skills
- A Bachelor's degree in marketing, business, or a related field.
- Technic Bachelor's-technical audience-communication skills Knowledge of CRM and/or online content management systems is a plus.
- Understanding and successful application of the Pragmatic Marketing Framework
- Knowledge of digital marketing strategies such as email marketing, SEO, and web analytics.
- Excellent writing abilities, as well as the capacity for efficient communication and teamwork
- A self-driven work ethic and the power to manage several projects at once.
If you fulfil the requirements and possess the necessary skills as stated above, you should begin your application process here. Good luck!