Oumou Sangaré is part of the few in the music industry who use their platform to address various social issues. She is an Advocate for women and has built a successful business empire.

Oumou Sangaré is a Fulani singer, songwriter renowned for her Wassoulou style of music and advocacy for women's rights. Hailing from the Wassoulou region in southern Mali, She is often referred to as the "Songbird of Wassoulou." 

Sangaré's music is a captivating blend of traditional melodies and contemporary influences, carrying with it a strong social message. Another thing that stood out about this music goddess is her musical prowess. 

Sangaré is a vocal activist, addressing issues such as polygamy, child marriage, and women's empowerment. She is also a successful businesswoman, which has made her an inspiration to countless women across Africa and beyond, earning her various recognitions and awards.

Summary

• Oumou Sangaré is a Fulani singer and an advocate for women's rights. 
• Known as the "Songbird of Wassoulou," she has gained international acclaim for her soulful voice and socially conscious lyrics. 
• Sangaré has used her platform to challenge harmful practices like child marriage and polygamy, inspiring countless women across Africa and beyond. 
• Beyond her music, she is a successful entrepreneur, owning a hotel and launching a car brand, demonstrating her multifaceted influence.

Oumou Sangaré Early Life and Education

Oumou Sangaré began her journey in 1968 in Bamako, Mali. Her roots are in the rural Wassoulou region, which is known for its cultural significance and practices.

Sangaré was born to parents AminataDiakité and Dari  Sangaré, both from the Wassoulou region. Her father left her with her mother and siblings when he married a second wife and left for Abidjan. This part of her life truly forms her advocacy role for women, polygamy, and child marriage. This happened when she was just two years old.

This challenging experience shaped her resilience and determination. To support her family, young Oumou began singing on the streets of Bamako, a bold step that eventually propelled her into the limelight.

In 1973, at the age of five, she won an inter-kindergarten singing competition, a remarkable achievement that marked the beginning of her musical journey. She went on to perform for thousands at the Omnisport Stadium, a platform that showcased her extraordinary potential.

With this, her formal education took a backseat. The demands of life and the pursuit of music left little room for academic pursuits. However, the experiences she gained during this formative period undoubtedly shaped her worldview and the powerful messages she conveyed through her music.

Oumou Sangaré Musical Career and Notable Collaborations 

Oumou Sangaré's musical career is as captivating as her life story. From her humble beginnings to international stardom, she has consistently used her voice as a powerful tool for social change.

In 1989, her debut album, "Moussoulou," translated ‘Women’ was released and over 200,000 copies were sold. This was a groundbreaking success, propelling her to stardom.

Throughout her career, Sangaré has fearlessly addressed issues affecting women in Malian society. Her music often tackles topics such as forced marriage, female genital mutilation, and women's rights. Her songs have become anthems for women seeking empowerment and equality.

 Sangaré's talent and activism have earned her global recognition. She has performed at prestigious venues worldwide as of 1990, including the Melbourne Opera, Roskilde Festival, and the Gnaoua World Music Festival. Her music has been praised by critics and fans alike, and she has received numerous awards for her contributions to music and social change.

She was named an ambassador of the FAO in 2003 and won UNESCO prize in 2001, and was made Commander of the Order of Arts and Letters of France in 1998. Her major collaborations with major Artists like Femi Kuti, Baaba Maal, and Boukman Eksperyans during her tour in 1995 were also worthwhile, as Amadou Ba Guindo, who both sang ”Moussoulou,” among others.

Oumou Sangaré Messages Through Songs 

Oumou Sangaré's music is more than just entertainment; it has become a platform for addressing critical social issues. Her songs are a mirror reflecting the lives of women in Malian society, particularly the challenges they face in love, marriage, and societal expectations, which was a build-up of her childhood memories with her separated parents.

Sangaré is unapologetic in her advocacy for women's rights. Her songs often critique the patriarchal structures that limit women's freedom and choices. She boldly addresses topics such as forced marriage, polygamy, and the economic and social disparities between men and women. Her music empowers women to question societal norms and demand equality.

Albums reflecting these messages include: 

• Moussoulou: Translated ‘ Women’, was released in 1990. This album is often cited as a landmark in African music, with songs that directly address women's issues, including female genital mutilation.
• Ko Sira: This album, released in 1993, delves deeper into the complexities of women's lives, exploring themes of love, loss, and the challenges of being a modern African woman.
• Seya (2009):  This album continues Sangaré's exploration of women's experiences, with songs that address issues such as domestic violence and the importance of education for girls.

In essence, Oumou Sangaré's music is a blend of social commentary and personal expression. Her songs serve as a catalyst for change, inspiring women to find their voices and demand a more equitable society.

Oumou Sangaré Nominations, Recognitions and Award

Oumou Sangaré's hard work did not go unrewarded. As an artist, some of her songs were nominated, and various organizations recognized her for her work well done.

She was named Goodwill Ambassador of the Food and Agriculture Organization of the United Nations (FAO) on October 16, 2003.

In 2010, her album ‘Seya’ was nominated as  Best Contemporary World Music Album. 

The Artist Award at WOMEX 2017 was as a result of her music and advocacy for women.

In 2024, she was awarded the Rolf Schock Prize.

Oumou Sangaré's impact extends far beyond her impressive list of accolades. She is a vocal advocate for women's rights and social justice, using her platform to address issues affecting women in Malian society. Her music has earned her global recognition and respect, making her a true inspiration for many.

Oumou Sangaré Personal Life 

Oumou Sangaré musical career has grown stronger over the years and all her awards, nominations and recognitions are a testament to this fact but that is not all. This music icon is a successful businesswoman with diverse interests.

She has an Hotel in Wassoulou which is  located in Bamako, the capital of Mali. This 30-room hotel is a haven for musicians and a regular performance venue for Sangaré herself. The hotel is a testament to her entrepreneurial spirit and commitment to empowering women.  

Another initiative is the Oum Sang Car. Sangaré partnered with a Chinese firm to launch the "Oum Sang" car. This collaboration, under the name Gonow Oum Sang, showcases her ability to expand her brand beyond territories.

Sangaré's business ventures are not just about profit but also about creating opportunities and inspiring others. She believes in the power of women to succeed in various fields and uses her platform to demonstrate this.

Final Thoughts 

Oumou Sangaré has broken the limit beyond her Fulani terrain, being a social activist, and a  successful entrepreneur. Her voice has not only captivated audiences worldwide but has also catalyzed change in Malian society. Through her music, Sangaré has fearlessly addressed issues that resonate with women across the globe, making her a symbol of hope and resilience.

Her continual fight and commitment to women's rights and entrepreneurial ventures showcase her multifaceted talent and dedication to empowering her community. Sangaré's legacy extends far beyond her musical achievements; she is a role model who inspires generations to break barriers, pursue their passions, and strive for a more equitable world.

As we celebrate Oumou Sangaré's extraordinary career, it is essential to recognize her as a pioneer who has redefined the role of an artist. Her music continues to be a force, inspiring and uplifting people from all walks of life. She is truly a rare gem!