After sharing anti-semitic posts on social media, rapper Kanye West is facing criticism from the Anti Defamation League and other Jewish organisations.

German sportswear brand Adidas has terminated its contract with Ye, formerly known as Kanye West, after the rapper made "unacceptable, hateful and dangerous" antisemitic comments, the company said in a statement. 

Adidas's Yeezy brand collaboration with Mr. West was put under review, after he showed a “White Lives Matter” T-shirt design at Paris Fashion Week. Days later, the rapper posted anti-Semitic comments on his Twitter account. His products will be pulled from sale with immediate effect, said Adidas.

The sportswear brand has previously said the Yeezy brand collaboration with Ye was one of the most successful in the company's history. Cutting the partnership means Adidas will make a net loss of £217m in 2022.

Ye, who has been diagnosed with bipolar disorder, had previously accused Adidas of stealing his designs in a now deleted Instagram post.

“Adidas does not tolerate antisemitism and other sort of hate speech. Ye's recent comments and actions have been unacceptable, hateful and dangerous, and they violate the company’s values of diversity and inclusion, mutual respect and fairness.” Written by Adidas.

Among various celebrities criticising Ye's anti-semitic remarks were friends and also his Ex-wife Kim Kardashian who stated on Twitter: “Hate speech is never OK or excusable. I stand together with the Jewish community and call on the terrible violence and hateful rhetoric towards them to come to an immediate end.”

Ye accused Gap of not honouring terms of their deal. Gap wrote in a statement that it will be removing Yeezy Gap products from its stores, and that it had shut down the YeezyGap.xom website.

“Antisemitism, racism and hate in any form are inexcusable and not tolerated. We are partnering with organizations that combat hate and discrimination, ” Gap said on its Instagram account,  @yeezyxgap.